Lucky Mr Green

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In a LinkedIn post on Monday, Keurmerk Verantwoorde Affiliates (KVA), the Dutch casino affiliate quality mark, voiced concerns about the role of Google search in directing Dutch consumers towards illegal online gambling sites.

The group highlighted potential risks posed by Google’s organic search features beyond paid advertising, which include autocomplete and suggested queries. 

Using data collected primarily through Chrome’s incognito mode to exclude personalised search histories, the KVA identified several autocomplete and pre-fill search queries that directly suggested illegal gambling platforms to users.

What is Lucky Mr Green?

Prediction market volume could soar to $10 trillion per year by 2035, compounding at a staggering annual rate of 70%, according to new research by Bernstein analysts.

Analyst Gautam Chhugani and team are forecasting $410 billion in yes/no exchange turnover this year, implying that if the $10 trillion estimate proves accurate, it’d represent a more than twentyfold increase from the 2026 tally.

The $10 trillion forecast also implies significant growth in just five years from what previously stood as some of the most optimistic 2030 projections. In April, Bernstein estimated prediction market volume will ascend to $1 trillion by 2030 while Bank of America said prediction markets will eventually grow to $1.1 trillion in yearly turnover. A July report from Macquarie analyst Chad Beynon included a $1.5 trillion annual volume forecast by 2030.

What is Lucky Mr Green?

The AiA has urged stakeholders of Africa’s gambling sector to collaborate, something the association said will prove increasingly important as the continent’s industry continues to develop.

The AiA has called for collaboration in the form of strengthening cooperation, sharing good practices and maintaining safer gambling at the forefront of policy agenda.

Additionally, the Africa Safer Gambling Week will emphasise the importance of channelisation into legal offerings, with the AiA warning the black market often neglects player protection.